Robert is the Marketing and Entrepreneurship Lead Faculty at Red Deer Polytechnic's Donald School of Business, Science, and Technology. He was the chair of business programs at the same institution. He has lived on four continents, including Africa, Asia, Europe, and North America, and has taught and consulted on each. His frequent travels have provided him with the rare opportunity to explore and experience how business and marketing are conducted on a global scale. He also owns and operates Fredma Business Services, a business strategy consulting boutique in Red Deer, AB, Canada.