Ikechukwu Obiaya is affiliated to the School of Media and Communication (SMC) of the Pan-Atlantic University in Lagos, Nigeria, where he lectures. He is also the director of the Nollywood Studies Centre, a unit of the SMC. His first and second degrees are in English Language. His Ph.D. thesis is a study of the impact of state intervention, through the National Film and Video Census Board, a government parastatal, on distribution in the Nigerian film industry. Obiaya’s research interest lies in the creative industries. He is also interested in audience analysis and has carried out some studies on the audience of the Nigerian film as well as on technical workers in the industry.