First phase (2012-2014)

Pangani FM local radio in Tanga, Tanzania, hosted an ICT workshop for 18 participants from nine different local radio stations, on the 17th to the 19th of March 2014. The workshop was facilitated by Mr. Abdullah Mfuruki and Ms. Rose Haji Mwalimu, and was aimed to strengthen the participant’s’ knowledge and skills on monitoring, evaluation approaches and techniques.

Local Radio

Micheweni Radio

94.7 FM

Pambazuko

90.7

Mtegani FM

91.9 FM

Kyela FM

96 FM

FADECO Radio

100.8 FM

Kahama FM

90.8 FM

Workshop participants from the local radios
Ms. Rose Haji Mwalimu engaging the participants at Pangani FM

UNESCO facilitated the workshop that SIDA supported through the project “Empowering Local Radios with ICTs”, and the Pangani radio station was chosen as the venue because it was measured to have the best practices of the local radio stations in the area.

Through hands-on experience, group work and practical assignments, the participants explored new techniques and skills by using different tools and ideas for monitoring and evaluation. One of the outcomes of the workshop were different working schedules with the participants’ suggestions on how to monitor and promote the use of ICTs to simplify the data gathering in a best possible way.

The workshop involved the participants in group discussions and focus groups, where they were taken through building group dynamics to explore different approaches to monitoring, by listening at three levels – through the head, the heart and the feel. The participants had the opportunity to share and exchange experiences and skills for monitoring, evaluation approaches and techniques during this workshop and gained insights on how to track listenership.

The particpants came from local radio stations such as: Micheweni, Pambazuko, Mtegani, Kyela, Pangani, Fadeco, Kahama, Orkonerei and Sengerema.

Links related to the workshop:

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Community media, including local radio, should be supported from several angles: strenghtened skills and capacity-building, reinforced network and knowledge sharing, promotion of favorable legislative environment for sustainable growth. UNESCO is supporting community media practically by training professionals, but is also working with duty-bearers to ensure progress at policy-level.