Finance training for local radio’s managers in Kenya

Financial management
Financial planning
Project outcomes: 
Financial management of radios strengthened

UNESCO organized a finance training for 12 participants from 6 community radio stations from 2 to 4 December 2014 at West Wind Hotel, in Meru County, Kenya. The workshop aimed to enhance their understanding of the basic principles of financial planning and management and to ensure that they are able to plan, control and analyze financial information including budgets.

Sauti FM
Mangelete Radio
Mwanedu Radio
Mug'ambo Jwetu Radio
Finance training for local radio’s managers in Kenya
Finance training for local radio’s managers in Kenya
Finance training for local radio’s managers in Kenya
Finance training for local radio’s managers in Kenya

The activity was conducted by the Africa Centre for People Institutions and Society (ACEPIS). The training design comprised a mix of lecturing, presentation, group work and reflection in delivering the content of this workshop. The facilitators pursued a pragmatic and practical view of financial management.  Capacity to grasp financial concepts was established by the end of day one and used to adjust and customize successive sessions. Trainers simplified concepts, linking them up with the specific circumstances of each of the participants who had varying levels of knowledge in financial planning and management. Some concepts were translated and explanations were made in a mix of Swahili and English for better understanding.

Participants indicated that the training substantively improved their understanding of key concepts in financial planning and management and that it met their general objectives. They also felt that the methodology adopted was captivating, reflective, and practical. Most of the trainees found the group exercises extremely useful, though others preferred more practical exercises specifically tailored to the unique financial circumstances of their organizations. Most of the participants found all main topics covered in the training relevant and useful for bridging the knowledge gaps in financial planning and management and for enhancing the sustainability of their stations. Some participants however requested further training and information on the topics tackled.

This was a successful training, contextualized and pragmatically delivered through interactive training methodologies and appreciated substantially by participants. Being an introductory ‘beginners’ encounter with finance, management and planning; a further follow up capacity building was recommend to involve practice monitoring, deeper conceptualization of financial planning and management; and to integrate automated ICT assisted methods in the financial systems of the participating community Radios.

First phase (2012-2014)