Plan for the Promotion of the Cultural and Creative Industries

Where
Spain
When
2016
Who
Secretariat of State of Culture, through the Directorate General of Policy, Cultural and Publishing Industries
Key objectives of the measure:

            -Support not-for-profit companies and entities to allow them to compete in a global market           

-           Cooperate with structures and institutions to promote collaboration, partnership, integration, alliances and network creation.

.           Improve business training and contribute to professionalizing the cultural and creative sector.

.           Foster the incorporation of technology into CCI activities, and the transversal effects of creativity and cultural innovation on the economy.

.           Increase social participation and public recognition of the sector.

.           Encourage respect for intellectual property, analyzing and proposing measures to evaluate these types of assets.

.           Modernize, strengthen and optimize the operation of the publishing sector.

.           Enrich the quality of the works publishers offer, allowing for the publication of works which are not profitable on the market.

.           Modernize bookshops and increase their cultural relevance.

In addition to aid through public tender in regard to projects, through the Audiovisual Reciprocal Guarantee finance is provided for the cost of furnishing guarantees to finance projects.

Scope of the measure:
National, International
Nature of the measure:
regulatory, financial, institutional
Main feature of the measure:

Annually, a Plan for the Promotion of the Cultural and Creative Industries (CCI) is prepared, which sets out the various strategies for this sector, which, in principle, focus on the promotion of innovation and entrepreneurship, technological and digital development, market development and internationalization, the need for the multidisciplinary and business training of the CCI professionals, funds provision and support in attracting investment, and the creation of a framework favoring the appreciation of intellectual property.

The action lines are as following:

Action line to improve training and promote creativity: in the field of training, which is a key to the success of cultural industries, aid is offered for training Ibero-American culture professionals. There are also three types of grant: “FormARTE” Grants for training and specialisation in cultural institutions, Culturex Grants for practical training in cultural management for young Spanish nationals abroad in cultural institutions and in Spanish embassies and consulates, and Fullbright Grants for further artistic study and cultural management in the United States of America.

Support line for the digitisation of content and the development, consolidation and internationalisation of cultural and creative industries: this support line includes aid for capital investment to increase the number of legally digitised cultural content on the Internet and to promote the modernisation and innovation of cultural and creative industries, the ICO – Cultural Industries funding line, and aid for the cost of guarantees for Cultural Industries.

Included in this line is the training programme for entrepreneurs and businesses active in the field of culture, jointly developed by the INCYDE Foundation (Chamber of Commerce) and the Secretary of State for Culture.
Support Line for non-profit organizations:  aid for cultural action and promotion as well as cultural tourism promotion is established for foundations and associations.

Results expected through the implementation of the measure:

The promotion of innovation and entrepreneurship, technological and digital development, market development and internationalization,  multidisciplinary and business training of the CCI professionals, funds provision and support in attracting investment, and the creation of a framework favoring the appreciation of intellectual property.

Financial resources allocated to implement the measure:

Budget 2015

Grants:6,759,000 €.

Furnishing guarantees : 260 000 €

Loans:11 000 000 €

Scholarships: 992 000 €

Goal(s) of UNESCO's 2005 Convention
Cultural Domain(s)
Multi-domain
Cultural Value Chain
Creation
Production
Distribution
Participation