North – South Exchange
- To provide avenues for creation of exchange programmes covering skills, expertise and products.
- To establish cooperation through exchange of creative products within cooperating countries.
- To provide support and enhance mobility within Zimbabwe of visiting artists and practitioners.
- To encourage collaboration between people in general and artists in particular in areas of performing and visual arts.
- To promote technology transfer in various scope of the creative industries.
- Cooperation for sustainable development in the culture sector through initiation of programmes by developed countries to benefit artists and cultural practitioners in Zimbabwe.
- Programmes in the culture sector designed in Zimbabwe and tapping from the exchange and expertise from the developed countries.
- Collaborations with International organizations by artists and organizations in Zimbabwe for the strengthening of cultural productions and management capacities in Zimbabwe.
- Facilitation of clearance on the mobility of culture sector players from the developed world, through enabling polices.
- Skills training, information exchange, product showcasing and human resource capacity building in Zimbabwe by partner organizations from developed countries.
- Development assistance in monetary terms for organizations and programmes in Zimbabwe.
The measure has broadly promoted the Growth of the Zimbabwe culture sector and the following were the targets;
- Transference of skills and technology in the areas of cultural practitioners, cultural industries and businesses.
- Increased number of cultural exchange programmes, goods and services between partnering organizations and collaborating nations
- New business models and new forms of marketing, communication, presentation, promotion and distribution of culture products, goods and services.
- An increased appetite of new and improved local productions within local markets and external markets.
The measure was responsible for the establishment of a number of festivals with an international component in the last decade. The festivals were a platform to showcase productions by international groups from the developed countries. Some festivals used that opportunity to create skills training programmes on the sidelines in order to facilitate skills and knowledge transfer. These visits by international artists opened opportunities for exchange programmes, to some reciprocal in nature.
The instrument has over the years now saw the growth of culture sector with its products being become the backbone of the promotion of the diversity of cultural expressions.