Incentive Program to the Audiovisual Sector (“Audiovisual Gera Futuro”)

Special Secretariat for Culture (former Ministry of Culture)
Describe the main features of the policy/measure: 
The Audiovisual Gera Futuro program was launched in 2018 to fund audiovisual productions through public calls with resources provided by the Audiovisual Sector Fund. The investments covered all links in the value chain of the audiovisual sector. 11 public calls for proposals were made aiming to invest in audiovisual production, with emphasis on: 1) independent productions of animated feature films, short films, and series with narratives for children; 2) two distinct lines of documentaries, one for childhood and youth and the other on Afro-Brazilian and indigenous issues; 3) production of electronic games and transmedia projects. All public calls had specific quotas for new directors, directors of regions outside the Rio de Janeiro-São Paulo axis, afro-Brazilians, indigenous people, and women. The program also includes the promotion of exhibitions, festivals, and events related to the audiovisual market, totalizing 85 events.
What are the results achieved so far through the implementation of the policy/measure?: 
Production of 21 independent audiovisual live-action short films, and 5 live-action fictional miniseries with 13 episodes of 7 minutes, all aimed at children aged 0 to 12 years; production of 10 electronic games aimed at youth; independent production of 10 transmedia electronic game projects and animated fiction short films, with 13 minutes, and 10 transmedia electronic game projects and animated fiction miniseries, with 13 7-minute-long episodes, both aimed at children from 7 to 12 years. Development of 22 projects of audiovisual works of independent production and their respective teasers: 10 non-serial audiovisual works of feature-length films (fiction or animation), and 12 audiovisual serial productions for television (fiction or animation). Development of 35 projects of audiovisual works of independent production and their respective teasers, on the theme "200 years of the Brazilian Independence”: 10 projects of audiovisual non-serial feature films (fiction or animation); 10 projects for non-serial audiovisual feature films, documentary; and 15 projects of serial audiovisual work for television (fiction or animation). The “Audiovisual Gera Futuro” program contributed to the strengthening of the sector's production chain, incentivizing companies, and developers to enter the market with better prepared projects. The program considered the sale of audiovisual products, which goes beyond movie theaters, with a myriad of possibilities for circulation and the study of products on video platforms on-demand, and television networks (open and cable). Also, all public calls promoted inclusion aiming to reduce inequalities in the audiovisual sector.
Financial resources allocated to the policy/measure in USD: 
US$ 355.75 million
Partner(s) engaged in the implementation of the measure: 
Name of partnerType of entity
Brazilian Film Agency
Public Sector
Has the implementation of the policy/measure been evaluated?: 
Goal(s) of UNESCO's 2005 Convention
Cultural Domain(s)
Cinema/ Audiovisual Arts