Example of good practice: National theatre women empowerment programme

Where
Ethiopia
When
2017
Who
The National Theatre and the Gurague Association.
Key objectives of the measure:

Empowering Ethiopian women and increase the gender balance and access to culture, as an audience member and as an artist.

This programme is an illustration of a good practice in terms of implementation of the gender equally strategy, compulsory for every agency in Ethiopia.

Scope of the measure:
Local
Nature of the measure:
institutional
Main feature of the measure:

Every Sunday, «Yekaki Wurdot», a contemporary Gurage play about an empowered women who, during Emperor Tweodros period (mid 19 century), was asking for gender equality, is performed in Amharic.

This project is not only promoting women leadership in the content for the play, it also empowers professional women at every level of the production.

During the afternoon, extra shows are often performed with free entrance for targeted audience in the National Theatre (women associations, girl schools...) or at Addis Abeba University in open air.

A one week tour in Debre Zeit, Awasa and Gurage region.

Results expected through the implementation of the measure:

An increase in the number of women attending the National Theatre and performing Art in general.

A change in the audience perception of women in Ethiopian context.

Enhancing  women performers' experience.

Financial resources allocated to implement the measure:

The 1.5 million Birr (1 USD is equivalent to 20 odds Birr) overhead cost this program is covered by the Gurague association

Financing by the National theater.

Main conclusions of the evaluation of the measure:

This ongoing programme is a success.  Women audience came with support letters, benefited from the 50% price discuount or even for free.

35 women are working on the project (including directing). The show is one of the most popular in 2014 and since then.

Indicators used to determine impact:
Number of ticket sold, generated income, number of free tickets , number of performance,  gender balance in the play, general audience satisfaction and Media coverage.
Goal(s) of UNESCO's 2005 Convention
Cultural Domain(s)
Performing Arts
Cultural Value Chain
Creation
Production
Distribution
Participation