Describe the main features of the policy/measure:
The Reading Encouragement Campaign is a contest aimed at municipalities with fewer than 50,000 inhabitants, through which the best projects or activities to encourage reading carried out in their libraries are awarded, with the aim of promoting reading among all social groups, especially among children and young people, who constitute the basis of future adult readers. It is carried out thanks to the collaboration of the Ministry of Culture and Sports with the Spanish Federation of Municipalities and Provinces and the Banco Santander Foundation With this Campaign, 300 libraries that receive a cash prize for the acquisition of books are awarded. In addition, the three best projects and the most innovative intergenerational integration project win important cash prizes financed by the Banco Santander Foundation. With this action, small municipalities are encouraged to develop work to promote reading in places where there is very often difficult access to books. This program is of great strategic importance, since approximately half of the Spanish population resides in municipalities with less than 50,000 inhabitants, so this initiative has a great impact on the territory.
Website of the policy/measure, if available:
What are the results achieved so far through the implementation of the policy/measure?:
In recent editions, the response from the municipalities has been very positive, with more than 12,000 projects from about 2,300 municipalities having been submitted to date.
Partner(s) engaged in the implementation of the measure:
|Name of partner||Type of entity|
SANTANDER BANK FOUNDATION
Has the implementation of the policy/measure been evaluated?: