Building Trust in Media in South East Europe and Turkey


The project ‘Building Trust in Media in South East Europe and Turkey’ seeks to strengthen freedom of expression, access to information, free, independent and pluralistic media, ensuring that journalists and media are key drivers for democratic, sustainable and peaceful development in the region. Specifically, the project operates in Albania, Bosnia and Herzegovina, Former Yugoslav Republic of Macedonia, Montenegro, Serbia, Turkey and Kosovo (under UNSCR 1244/99).

The focus of the project is on improving media accountability mechanisms, media internal governance and information literacy among citizens to strengthen civil society support for the media and demand for quality media.

Overview of Activities

In line with the guidelines for EU support to media freedom and media integrity in the enlargement countries, the project will seek to build trust and restore confidence in the media in South East Europe and Turkey through activities in 3 areas.

  • Supporting efficient and sustainable self-regulation mechanisms and the inclusion of professional standards, freedom of expression and media integrity in the basic education of journalists.
  • Improving the internal governance of media organizations through the implementation of internal rules and good practices that recognize human rights and labour standards, as well as improved levels of transparency in ownership, management and administration, and the enforcement of ethical codes within media outlets.
  • Increasing public demand for quality media and empowering citizens through media and information literacy

Timeline: 2016-2018

25% Complete

This project is funded by the European Union’s Directorate-General for European Union Neighborhood and Enlargement Negotiations (DG NEAR).


Additional Resources:

Project page

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