In the framework of a project aimed at enhancing local radios through ICTs, implemented by UNESCO with financial support from SIDA, UNESCO’s Office in Kinshasa organized, on 22 and 23 September 2014, capacity-building workshops on the production of radio programmes related to agriculture and health. Four local radios, partners in the project, as well as eight non-partner radios were invited to participate in the training.
After a review of basic concepts and techniques related to the production of thematic programmes in the area of health, agriculture, environment and education, trainers and participants analyzed the results of surveys that had been conducted prior to the workshop among the participating radios. The surveys had focused on the following main subjects: developing respect for small farmers; providing farmers, health personnel, teachers and other stakeholders in the project with the opportunity to speak and be heard; offering the most useful information when it is required; and broadcasting programmes on the topics of local concern in a constant and entertaining way.
During the workshops participants also learnt how to disseminate key information by other means than broadcasting, such as letters, phone-in programmes and SMS, and how to better promote programmes of main interest for their audiences. In order to make radio programmes entertaining, participants did simulation exercises, which helped them organize in-phone programmes and quizzes, use dramatic elements like suspense and story-telling, use humor appropriately and regularly, and include local music to animate their programmes.
The workshops were held simultaneously in the premises of the following four radio stations: in Kasumbalesa for Radio Déogracias, in Kenge for Radio Kimvuka na Lutondo, in Kimpese for Radio Bangu, and in Moanda for the Moanda community radio.