Regularly evaluate the impacts of programmes, projects and events, monitor multiplier effects, publish findings, focus on projects and events in terms of support for good practice.
The effectiveness of support for cultural activities is dependent on the strategy behind its provision (i.e. the decision to grant support must be based on a formulation of long-term goals and expectations and relatively objective criteria derived from these) and on the systematic evaluation of the benefits of this support in terms of achieving the objectives set. To date, it has been relatively exceptional for support for cultural activities at the level of towns and regions to be provided on this basis. Measures consisting of support for the dissemination and implementation of methods that can be used to evaluate public cultural services for regional authorities and other entities should improve this situation. These are the outcomes of solutions for projects under the NAKI programme during the period from 2011 - 2015 and others. The more important application and system basis to support the introduction of a system of evaluation is the Unified Registration, Grant and Subsidy system, which enables processes to allocate support, grants and subsidies to be managed and serviced in a transparent manner, using comprehensible evaluation mechanisms.
To expand the Culture Account of the CR in this regard to include information from areas not yet covered (in particular independent works from the non-profit sector) and to support the production of other studies and documents mapping the arts. To update questionnaires for data collection, primarily in the area of non-professional arts.
Through its state-funded organisation, the ATI – (Arts and Theatre Institute) the Ministry of Culture, within the context of institutional support for research, has organised the creation of individual studies mapping segments of the cultural and creative industries (KKO:Study of the fashion industry, International management in the music sector, Data on Czech dance – contemporary dance, folk dance, movement theatre, contemporary circus and musicals, Collecting art – the state and context of the market and the collection of Czech contemporary art in the Czech Republic.
Regularly evaluate the impacts of programmes, projects and events, monitor multiplier effects, publish findings, focus on projects and events in terms of support for good practice.
The results can be summarised as follows:
The issue of multiplier effects and examples of good practice applied, for example to the NAKI project: Mapping the cultural and creative industries in the Czech Republic (2011–2015); one of the outcomes is what is known as the culture calculator – an application to calculate the multiplication effects of cultural events: http://kulkal.cz/ as well as the following conferences: Centre of Interest: Culture 360°(2015), Urban Creativity (2016) within the context of the follow-up platform and Creative Czech Republic (Kreativní Česko) website, link: www.kreativnicesko.cz
The main outputs are:
- A mapping document (two volumes), containing, among other things, a definition of the overall concept behind the cultural and creative industries (CCI)
- Certified mapping methodology of CCI at a local and regional level in the CR, based on completed pilot mapping projects
- An on-line application to calculate the economic impacts of a cultural organisation or event, intended for all those interested in the economic impact of visitors to their cultural project.
- Maps with specialised content
This set of specialised maps covering the CCI presents geographical groupings of economic subjects in the Czech Republic, broken down by CCI branch. It can also be used as a basis for the development and support of cluster initiatives for the CCI, and their subsequent transformation into cluster organisations at the highest level of system-driven cooperation between the public, private and non-profit sectors.
The Culture Satellite Account can also be included in this measure
The account includes information on the extent of financial resources entering the cultural sector, their origin, the financial results of cultural institutions, employment, investment, foreign trade with cultural goods and services, the main natural indicators and, finally
This measure is financed from the Ministry of Culture budget, which receives 0.97% of funding for cultural activities from the state budget.